We opened the first VENLA store in Mosman in January 2021, at the height of the pandemic. The new concept was quickly and warmly welcomed in the Mosman and the surrounding communities, as it provided a creative new way for people to sell their great quality fashion and to shop sustainably.

‍VENLA Bondi opened in October 2021, and VENLA Balmain in July 2022.

How far have we come!

Who would have thought that our COVID pivot from travel and aviation consulting would be the start of the VENLA story.

Only a short while ago we were standing in a empty retail space in Mosman wondering what we have done! 😉

Scroll forward 24 months and there are 3 stores:

💚VENLA MOSMAN

💚VENLA BONDI

💚VENLA BALMAIN

💚An amazing VENLA team 💚A dedicated community of VENLA sellers and buyers across Australia

We are all in a mission in helping to reduce fashion waste, one 👗 at the time.

And the story continues…

Watch this space as there are more exciting things ahead!

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About the author
Satu Raunola Spencer’s entrepreneurial journey culminated in founding VENLA Resell + Relove, a pioneering rent-a-rack second-hand fashion store in Sydney. Co-founded with fellow Finnish entrepreneur Minna Monaghan as a COVID-era pivot, VENLA brought the Nordic rent-a-rack concept to Sydney, blending innovation with a commitment to sustainability. Satu’s story, rooted in Finnish sisu, is one of resilience and dedication, inspiring more sustainable consumer practices and addressing fashion's environmental challenges.