If you choose VENLA self-service your list and price your items on the VENLA platform.

One of the most common questions we get is 'how to price the items for sale at VENLA.'

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Here are a few things to think about before pricing:

Think like a buyer - how much would you pay for your item?

Is it in good condition and clean? Make sure all items are washed or dry-cleaned. Check the pockets and polish your shoes, and get rid of pet fur.

Is it a designer brand? Proving authenticity gives the buyer peace of mind and guarantees a good price for you.

Is it relevant for the season? Most buyers want to use the item they purchase right away!

Make sure your price is more affordable than an online sale.

If the original retail tags are still on the item, consider taking 50-70% off.

The day when your rental starts you bring your items to the VENLA store. We provide price tags, hangers and steamer and you set up your rack.

Think of your rack as your own little business. Merchandise it to look attractive to buyers. Colours will always draw attention!

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VENLA Team will promote your rack on social media.  Follow the sale on VENLA App and top up and tidy up your rack 1-2 weekly.

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About the author
Satu Raunola Spencer’s entrepreneurial journey culminated in founding VENLA Resell + Relove, a pioneering rent-a-rack second-hand fashion store in Sydney. Co-founded with fellow Finnish entrepreneur Minna Monaghan as a COVID-era pivot, VENLA brought the Nordic rent-a-rack concept to Sydney, blending innovation with a commitment to sustainability. Satu’s story, rooted in Finnish sisu, is one of resilience and dedication, inspiring more sustainable consumer practices and addressing fashion's environmental challenges.